Consumer sentiment and the Canadian equity index have moved in opposite directions in most months of the past year. Behavioural research on the availability heuristic describes why: recent, vivid news such as fuel prices and Middle East headlines outweighs slow, cumulative portfolio gains. The gap measures how people feel about conditions, not how their accounts performed, so investors can be anxious during a strong year.
This chart is presented for general informational purposes only and does not constitute financial, investment, tax, or legal advice. Figures reflect the source and period indicated and may no longer be current.
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